Along with its capacity building and technical assistance portfolio, leaders from ASTHO and our partners provide crucial expertise and thought leadership through these in-depth and insightful books. Take a deep dive into crisis communications, strategic development, and more in these publications developed by and for public health leaders.
A Communications Playbook for Public Officials
How to Effectively Manage the Message, the Media, and Yourself
This book contains 73 tips that detail how public officials can work with their communications teams to develop effective strategies and how they can manage their media relationships to deliver messages.
Building Strategic Skills for Better Health
A Primer for Public Health Professionals
This guide offers a dynamic guide for implementing and developing leadership, management, and advocacy skills to transform public health work across disease-focused services toward integrated population health initiatives.