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Misinformation and the COVID-19 Vaccination Campaign

August 25, 2021

As the COVID-19 vaccination campaign continues, countering misinformation has become a core public health goal. What approaches are showing promise, and who can public health agencies bring to the table to advance clear and accurate information about vaccines?

In today’s episode, Nirav Shah (Director, Maine Center for Disease Control and Prevention) and Joe Smyser (CEO, the Public Good Projects) share the latest insights from the field. Tune in to hear about Maine CDC’s social media strategy, learn about existing expertise health agencies can leverage to counter misinformation, and stay up to date with challenges at the intersect of traditional media, social media, and health information.

Show Notes


  • Nirav Shah, Director, Maine Center for Disease Control and Prevention
  • Joe Smyser, CEO, The Public Good Projects